Union Connect is back on the road with its thought-provoking field and partnership campaign for Food Standards Scotland (FSS), the public sector food body for Scotland. The ‘Lets Change Our Future’ campaign aims to address the forecasted 40% of adults in Scotland that could be obese by 2030 by encouraging people to reduce the number of unhealthy snacks they eat.
As Ross Finnie the FSS Chair says: “Scotland’s poor health and obesity record cannot continue on its current path. Many people in Scotland think they have a healthy diet, however a significant number of people either forget or are simply in denial about the amount of calories they consume via unhealthy snacks.”
Union Connect field staff encourage people to drop unhealthy snacks or swap them for healthier alternatives, and share their top tips for avoiding bad snacking habits on the FSS Facebook page. The teams will visit various multi-retailers across the central belt during March and April.
For more facts, ideas and advice, visit: http://www.foodstandards.gov.scot/nutrition-health/lets-change-our-future
The Union and Union Connect have created a number of award-winning campaigns for FSS.